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Mobile Responsive Websites

kate / 21st June 2015

Website Design – Increase user engagement

What's the best website design for your business, are you thinking about building one yourself? I'm often asked which platform or software is the best to use when creating a new website. There are quite literally hundreds of DIY platforms out there, so why should you use a professional? Well, probably for the same reason that I choose not to service my own car. If I put my mind to it, and …

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kate / 1st February 2015

Building Trust and Credibility Online.

Nothing has changed since we began trading in the market place centuries ago... We ultimately do business with people we trust and people we like. What has changed is that your market has got bigger, much bigger, these days the online world is your market place. Forget the saying "It's not personal it's business", you don't get the business unless you're personable. Trust in the offline world is …

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kate / 25th January 2015

The Art of Not Selling

This week, I'd like you to practice the art of not selling... I hear your protests, "I'm in retail, if I don't sell I'm not eating...", "I'm self-employed, if I don't hook that client, I can't cover my mortgage..." At the end of the day, every one of us who is in business is trying to sell something, but what many forget is that the way people are "buying" has changed and therefore the way we …

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